Link Development in 140 Characters or Less



2010-03-17 - Many of you reading this are aware that I am currently writing an article on Link Development. This won't be just any article either, I'm going to take you on a journey of URI Discovery, we're going to think outside the anchor.

While I assemble the information for my article, I am currently seeding Link Dev: tips on Twitter. I will keep a library of these tips on this page and will link them to the appropriate sections of the upcoming Link Development article once it has been completed.

  1. IMO, Google Indented Results can be influenced by proper structure and use of Link Relationships e.g. <link rel="">
    04:45 AM Mar 17th, 2010 http://twitter.com/pageoneresults/statuses/10617457120
  2. All that inbound link equity wasted on a website with a broken internal link architecture. Think about that before chasing links.
    3:39 AM Mar 15th, 2010 http://twitter.com/pageoneresults/statuses/10511900612
  3. Tweeting a link on Twitter is like sending out 1,000 link requests - in real time.
    2:18 PM Mar 3rd, 2010 http://twitter.com/pageoneresults/statuses/9943399004
  4. Are you using on-site URI Discovery methods to your advantage? http://www.SEOConsultants.com/URIs/Discovery
    10:39 AM Mar 1st, 2010 http://twitter.com/pageoneresults/statuses/9836317983
  5. Researching XLink - Link Development on Steroids http://www.W3.org/TR/2010/PR-xlink11-20100225/
    9:00 PM Feb 28th, 2010 http://twitter.com/pageoneresults/statuses/9811213387
  6. First things first. You'll need to make sure that your internal link architecture best utilizes ALL inbound link equity. Focus.
    8:04 AM Feb 28th, 2010 http://twitter.com/pageoneresults/statuses/9781308721
  7. Do you produce multi-page docs? Group them together using http://www.W3.org/TR/REC-html40/types.html#type-links
    1:07 PM Feb 23rd, 2010 http://twitter.com/pageoneresults/statuses/9542739233
  8. Semantic Mention <span class="vcard"><a class="fn url" href="http://www.seoconsultants.com/profile/1007/">Edward Lewis</a></span>
    9:51 AM Feb 22nd, 2010 http://twitter.com/pageoneresults/statuses/9485769146
  9. Use ONLY 100% Certified Organic SEO Snake Oil #LubeForYourLinks
    8:39 AM Feb 22nd, 2010 http://twitter.com/pageoneresults/statuses/9483004891
  10. Vote For Links http://Microformats.org/profile/vote-links <a rev="vote-for"> That's what you get from me! #RIPNoFollow
    8:31 AM Feb 22nd, 2010 http://twitter.com/pageoneresults/statuses/9482710929
  11. Some of the best SEO Snake Oil around! Seriously. http://www.SEOConsultants.com/Links/Adjacent
    5:59 AM Feb 22nd, 2010 http://twitter.com/pageoneresults/statuses/9476901662
  12. 1992 Hypertext Terms http://www.W3.org/Terms.html / The document I'm referencing is 18 years old. Now that's old school SEO!
    7:09 PM Feb 21st, 2010 http://twitter.com/pageoneresults/statuses/9458600824
  13. The a, area, and link elements can, in certain situations described in the definitions of those elements, represent hyperlinks.
    7:14 AM Feb 19th, 2010 http://twitter.com/pageoneresults/statuses/9338570909
  14. What's outside the anchor? What is contained within that block element to complement your anchor?
    7:05 AM Feb 18th, 2010 http://twitter.com/pageoneresults/statuses/9286857900
  15. Links and Search Engines http://www.W3.org/TR/REC-html40/struct/links.html#search / Many SEOs have never used the link element.
    7:44 PM Feb 17th, 2010 http://twitter.com/pageoneresults/statuses/9266868038
  16. What is Linked Data? http://www.W3.org/standards/semanticweb/data < This is ALL part of Link Development, trust me. ;) #RDFa
    12:27 PM Feb 17th, 2010 http://twitter.com/pageoneresults/statuses/9249705598
  17. Methods of URI Discovery http://www.SEOConsultants.com/URIs/Discovery < Work in progress.
    10:45 AM Feb 17th, 2010 http://twitter.com/pageoneresults/statuses/9245817233
  18. Question from an SEO Professional... "Who the hell uses the <cite> element?" Google does, look at the SERPs. <cite>URI</cite>
    7:50 AM Feb 17th, 2010 http://twitter.com/pageoneresults/statuses/9238971118
  19. The Top 3 Search Engines provide you with more than enough opportunities for link acquisition - while you sleep!
    11:06 AM Feb 16th, 2010 http://twitter.com/pageoneresults/statuses/9197295279
  20. Combine adjacent links, don't saturate a section with hrefs. Use floats on images and wrap image and anchor text in href.
    8:44 AM Feb 16th, 2010 http://twitter.com/pageoneresults/statuses/9191987908
  21. Using inappropriate language in URI constructs is the Kiss of Death. You'll get very little traction in that type of environment.
    12:28 AM Feb 16th, 2010 http://twitter.com/pageoneresults/statuses/9177408888
  22. Are your URIs optimized for plain http references - no anchor text?
    10:57 PM Feb 15th, 2010 http://twitter.com/pageoneresults/statuses/9175313006
  23. RSS Feeds are a gold mine for URI Discovery. Many Feeds I check don't validate. http://Validator.W3.org/feed/ < Take seriously.
    8:41 AM Feb 15th, 2010 http://twitter.com/pageoneresults/statuses/9146824196
  24. Careful. I've seen campaigns go south after link acquisitions. You don't want to mess with long standing link profiles too much.
    8:22 AM Feb 15th, 2010 http://twitter.com/pageoneresults/statuses/9146145915
  25. Raw hrefs = URI Discovery. Are your URI paths discover friendly?
    6:30 AM Feb 15th, 2010 http://twitter.com/pageoneresults/statuses/9142014445
  26. I think I'm going to have some fun using Microformats. <a rev="vote-against"> Hmmm.
    8:32 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9126864188
  27. Why do many obsess over anchor text? It's going to come naturally if the source document is properly optimized. You control that.
    8:24 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9126601559
  28. Think outside the anchor. What about in context raw URI references? Ever use the <cite> element?
    8:17 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9126384083
  29. If you're wondering about link relationships, check http://code.google.com/webstats/2005-12/linkrels.html / Look at them all.
    8:08 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9126088924
  30. If I said there are link relationships that can be created using the <link> element, would you know what I was referring to?
    8:05 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9125972798
  31. I'm looking at the Top 10 Referrers for one site and they are all from email links. Just one of many ways URIs are discovered.
    7:30 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9124774936
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