Link Development in 140 Characters or Less



2010-03-17 - Many of you reading this are aware that I am currently writing an article on Link Development. This won't be just any article either, I'm going to take you on a journey of URI Discovery, we're going to think outside the anchor.

While I assemble the information for my article, I am currently seeding Link Dev: tips on Twitter. I will keep a library of these tips on this page and will link them to the appropriate sections of the upcoming Link Development article once it has been completed.

  1. IMO, Google Indented Results can be influenced by proper structure and use of Link Relationships e.g. <link rel="">
    04:45 AM Mar 17th, 2010 http://twitter.com/pageoneresults/statuses/10617457120
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  2. All that inbound link equity wasted on a website with a broken internal link architecture. Think about that before chasing links.
    3:39 AM Mar 15th, 2010 http://twitter.com/pageoneresults/statuses/10511900612
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  3. Tweeting a link on Twitter is like sending out 1,000 link requests - in real time.
    2:18 PM Mar 3rd, 2010 http://twitter.com/pageoneresults/statuses/9943399004
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  4. Are you using on-site URI Discovery methods to your advantage? http://www.SEOConsultants.com/URIs/Discovery
    10:39 AM Mar 1st, 2010 http://twitter.com/pageoneresults/statuses/9836317983
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  5. Researching XLink - Link Development on Steroids http://www.W3.org/TR/2010/PR-xlink11-20100225/
    9:00 PM Feb 28th, 2010 http://twitter.com/pageoneresults/statuses/9811213387
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  6. First things first. You'll need to make sure that your internal link architecture best utilizes ALL inbound link equity. Focus.
    8:04 AM Feb 28th, 2010 http://twitter.com/pageoneresults/statuses/9781308721
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  7. Do you produce multi-page docs? Group them together using http://www.W3.org/TR/REC-html40/types.html#type-links
    1:07 PM Feb 23rd, 2010 http://twitter.com/pageoneresults/statuses/9542739233
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  8. Semantic Mention <span class="vcard"><a class="fn url" href="http://www.seoconsultants.com/profile/1007/">Edward Lewis</a></span>
    9:51 AM Feb 22nd, 2010 http://twitter.com/pageoneresults/statuses/9485769146
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  9. Use ONLY 100% Certified Organic SEO Snake Oil #LubeForYourLinks
    8:39 AM Feb 22nd, 2010 http://twitter.com/pageoneresults/statuses/9483004891
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  10. Vote For Links http://Microformats.org/profile/vote-links <a rev="vote-for"> That's what you get from me! #RIPNoFollow
    8:31 AM Feb 22nd, 2010 http://twitter.com/pageoneresults/statuses/9482710929
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  11. Some of the best SEO Snake Oil around! Seriously. http://www.SEOConsultants.com/Links/Adjacent
    5:59 AM Feb 22nd, 2010 http://twitter.com/pageoneresults/statuses/9476901662
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  12. 1992 Hypertext Terms http://www.W3.org/Terms.html / The document I'm referencing is 18 years old. Now that's old school SEO!
    7:09 PM Feb 21st, 2010 http://twitter.com/pageoneresults/statuses/9458600824
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  13. The a, area, and link elements can, in certain situations described in the definitions of those elements, represent hyperlinks.
    7:14 AM Feb 19th, 2010 http://twitter.com/pageoneresults/statuses/9338570909
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  14. What's outside the anchor? What is contained within that block element to complement your anchor?
    7:05 AM Feb 18th, 2010 http://twitter.com/pageoneresults/statuses/9286857900
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  15. Links and Search Engines http://www.W3.org/TR/REC-html40/struct/links.html#search / Many SEOs have never used the link element.
    7:44 PM Feb 17th, 2010 http://twitter.com/pageoneresults/statuses/9266868038
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  16. What is Linked Data? http://www.W3.org/standards/semanticweb/data < This is ALL part of Link Development, trust me. ;) #RDFa
    12:27 PM Feb 17th, 2010 http://twitter.com/pageoneresults/statuses/9249705598
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  17. Methods of URI Discovery http://www.SEOConsultants.com/URIs/Discovery < Work in progress.
    10:45 AM Feb 17th, 2010 http://twitter.com/pageoneresults/statuses/9245817233
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  18. Question from an SEO Professional... "Who the hell uses the <cite> element?" Google does, look at the SERPs. <cite>URI</cite>
    7:50 AM Feb 17th, 2010 http://twitter.com/pageoneresults/statuses/9238971118
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  19. The Top 3 Search Engines provide you with more than enough opportunities for link acquisition - while you sleep!
    11:06 AM Feb 16th, 2010 http://twitter.com/pageoneresults/statuses/9197295279
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  20. Combine adjacent links, don't saturate a section with hrefs. Use floats on images and wrap image and anchor text in href.
    8:44 AM Feb 16th, 2010 http://twitter.com/pageoneresults/statuses/9191987908
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  21. Using inappropriate language in URI constructs is the Kiss of Death. You'll get very little traction in that type of environment.
    12:28 AM Feb 16th, 2010 http://twitter.com/pageoneresults/statuses/9177408888
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  22. Are your URIs optimized for plain http references - no anchor text?
    10:57 PM Feb 15th, 2010 http://twitter.com/pageoneresults/statuses/9175313006
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  23. RSS Feeds are a gold mine for URI Discovery. Many Feeds I check don't validate. http://Validator.W3.org/feed/ < Take seriously.
    8:41 AM Feb 15th, 2010 http://twitter.com/pageoneresults/statuses/9146824196
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  24. Careful. I've seen campaigns go south after link acquisitions. You don't want to mess with long standing link profiles too much.
    8:22 AM Feb 15th, 2010 http://twitter.com/pageoneresults/statuses/9146145915
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  25. Raw hrefs = URI Discovery. Are your URI paths discover friendly?
    6:30 AM Feb 15th, 2010 http://twitter.com/pageoneresults/statuses/9142014445
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  26. I think I'm going to have some fun using Microformats. <a rev="vote-against"> Hmmm.
    8:32 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9126864188
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  27. Why do many obsess over anchor text? It's going to come naturally if the source document is properly optimized. You control that.
    8:24 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9126601559
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  28. Think outside the anchor. What about in context raw URI references? Ever use the <cite> element?
    8:17 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9126384083
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  29. If you're wondering about link relationships, check http://code.google.com/webstats/2005-12/linkrels.html / Look at them all.
    8:08 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9126088924
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  30. If I said there are link relationships that can be created using the <link> element, would you know what I was referring to?
    8:05 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9125972798
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  31. I'm looking at the Top 10 Referrers for one site and they are all from email links. Just one of many ways URIs are discovered.
    7:30 PM Feb 14th, 2010 http://twitter.com/pageoneresults/statuses/9124774936
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