Whether you’re an SEO newbie or a long-time industry vet, podcasts are a great way to keep up with the latest advancements in SEO and digital marketing. If you’re looking for good SEO-related podcasts, check out this list of 25 great ones. I’ve only included podcasts that are still publishing new episodes as of the time of publishing this post. Some of these cover a lot more than SEO, but they all have some aspect of SEO as one of their main topics.
1. The Recipe for SEO Success Show
Hosted by: Kate Toon
Kate talks with a variety of SEO experts on a range of topics. She also sprinkles in special episodes she calls “Reality SEO,” where she showcases real-life SEO professionals, including behind the scenes look at their jobs and also their lives beyond work. Great content for intermediate to advanced SEO pros. Regular episodes are about 40 minutes long and the reality SEO episodes are about 20 minutes long.
2. Voices of Search
Hosted by: Benjamin Shapiro
Conversation-style podcast where host Benjamin Shapiro dives deep into a variety of topics around search engine optimization. Beginners can definitely take a lot away from every episode, but it seems to cater to a more savvy audience. Episodes are usually 15-20 minutes long. He often covers the same topic for a whole week to get deep into the topic even with the short podcast format.
3. The Agents of Change
Hosted by: Rich Brooks
Weekly podcast featuring interviews of a variety of marketers to share insider tips on SEO, social media and mobile marketing. Not as focused on SEO as some of the other podcasts on this list, but lots of great insights from smart guests. Most episodes are about 30 minutes long.
4. The Authority Hacker Podcast
SEO tips and other advice from Authority Hacker founders Gael Breton and Mark Webster. They cover a variety of topics including how to create and grow web-based businesses, build traffic to your site, engage your audience and convert visitors into customers. A lot of episodes are under 15 minutes, with some longer, in-depth episodes where they dive deep for up to an hour.
5. Marketing Speak
Hosted by: Stephan Spencer
Weekly podcast featuring interviews with a variety of well-known industry experts. Stephan has interviewed some heavy hitters and the content is solid. Topics usually revolve around SEO, ecommerce, and digital marketing. Episodes are about an hour long.
6. Local SEO Tactics
Hosted by Jesse Dolan and Bob Brennan
Jesse and Bob share digital marketing strategies and local SEO tactics that service businesses can use to get ahead of the competition. Their focus is on how to optimize a local business and get more customers for businesses with a local presence. Episodes are about 30 minutes long.
7. Lion Zeal Show
Hosted by: Daryl Rosser
In-depth interviews with industry experts. Topics skew more towards SEO agencies and how to scale an SEO service business, but a lot of the insights could be valuable if you’re doing SEO on an affiliate, ecommerce, or some other type of site. Daryl also provides a video version of each podcast episode on his Youtube channel. Episodes are usually over an hour long.
8. She Can SEO
Hosted by: Emily Fontes
A relative newcomer to the podcasting world, Emily’s podcast is geared towards female entrepreneurs and isn’t limited to SEO tips. She gives bite-sized marketing tips for growing your business. She offers great tips for newbie and less-experienced marketers. Episodes are short (usually under 10 minutes) and action-oriented.
9. Search News You Can Use
Hosted by: Marie Haynes
A weekly podcast by Marie Haynes highlighting current news and updates in the search industry. She breaks down the most interesting and important changes that have happened each week in SEO and the world of search, including algorithm updates and rumored updates. She also provides a print version of the news covered in the podcast each week. Episodes are about 50 minutes long.
10. Page 2 Podcast
Unlike most of the podcasts on this list, this one isn’t focused on SEO strategy or tactics. Instead, it’s all about the people of SEO, their stories, and what life is really like as an SEO. Each episode features one of the industry’s best and brightest minds. They share experiences, talk about successes and failures, and share some strategic and tactical tips. Episodes are about an hour and a half long.
11. Edge of the Web
Hosted by: Erin Sparks
A weekly interview-style digital marketing podcast discussing a variety of topics in digital marketing, including SEO, social media, and content marketing. Host Erin Sparks discusses the latest news and trends in the digital marketing industry and interviews some of the top names in the industry. Episodes vary in length.
12. The SiteVisibility Internet Marketing Podcast
Hosted by: Scott Colenutt
One of the longer-running podcasts from this list, with over 500 episodes, includes marketing tips and practical advice on how to get the best from digital and search engine marketing. Guests share the latest tools, techniques, and strategies to help you generate online leads, sales and build engagement with your audience. Episodes vary in length from about 15-50 minutes.
13. SEO Podcast Unknown Secrets
This podcast first aired in 2009, so it’s another of the longest-running podcasts on the list. With over 500 episodes in their archives, there’s a lot of great content you can listen to. Some of the episodes feature interviews with other experts, and some episodes are Chris and Matt discussing interesting industry articles or other topics. Episodes are about 40 minutes long.
14. The Blogging Millionaire
Hosted by: Brandon Gaille
This podcast is about blogging strategies to grow traffic and monetize a blog. Has a bit of an over-hyped (sales-y) feel to it compared to the rest of the podcasts on this list. Listen to the intro on one of the episodes and you’ll see what I mean. But if you can get past the hype-y feel, he does share a lot of good tips that are good for bloggers and other non-blog websites. His listeners seem to agree — he’s got more reviews on iTunes than another podcast on this list (as of the time of writing he has 527 reviews with an average rating of 4.8). Episodes are about 10 minutes long.
15. The Business of Digital
A weekly, interview-style podcast where Mat and Dave interview big players in the industry to get a ton of great insights on a variety of digital marketing topics. Includes actionable advice for business owners to apply the tips learned in each episode. Topics covered include hiring, social media, content marketing, running a business, SEO, PPC, and more. Episodes vary in length, but tend to be about 20-30 minutes long.
16. Digital Analytics Power Hour
With a heavy focus on digital marketing analytics, this is a great podcast for any serious digital marketer. The three hosts usually cover the topic, with occasional special guest experts joining them. The topics aren’t usually SEO-specific, but it’s super helpful to become a more well-rounded, data-focused marketer. Episodes are about an hour long.
17. Search Talk Live
The hosts of this podcast offer their first-hand experiences to help listeners better their knowledge and insight on what is going to help your online marketing campaigns. They share learning from their own testing, experiments, and case studies. They also bring in guest experts to join their discussions on a variety of topics surrounding SEO, social media, and paid digital advertising. Episodes are about an hour long.
18. The Digital Marketing Podcast
A weekly digital marketing podcast that combines interviews with global experts together with the latest news, tools, strategies, and techniques to give your digital marketing the edge. Most episodes are 20-30 minutes long.
19. Marketing Scoop Podcast
Hosted by: Laura Morelli
Weekly, interview-style podcast where host, Laura Morelli, interviews a variety of people behind successful, integrated marketing campaigns, and discusses the latest news, tools, strategies, and techniques that’ll give your digital marketing the edge. Episodes are 20-25 minutes long.
20. Cashing in on Content Marketing
Hosted by: Amanda Milligan
Host Amanda Milligan interviews top marketing experts for discussions on a variety of content-focused topics. You’ll get a wide range of perspectives across a bunch of different areas of marketing, with a clear emphasis on content marketing. Episodes are about 30 minutes long.
21. The Search Engine Journal Show
Hosted by a few of the OG SEO gurus, the official podcast of Search Engine Journal usually features interviews with other OGs from the SEO expert brain trust. You’ll hear from a lot of the same experts who write for SEJ and speak at all the big SEO Events. They cover a wider array of topics beyond SEO, but it’s all the stuff us search geeks are into (SEO, PPC, social media, content marketing, and digital marketing). Definitely a good podcast to keep up with the latest advancements in SEO strategy. Episodes vary in length from 40 minutes to an hour and a half.
Hosted by: Dave Davies
Webcology takes a deeper look at the ecosystem of the internet as it affects webmasters and web marketers from the points of view of hosts Jim Hedger and Dave Davies. Featuring interviews with special guests, Webcology explores a variety of digital marketing and SEO-related topics. Episodes are just under an hour long.
23. The In Search SEO Podcast
A weekly podcast tackling the search industry’s latest trends and questions all with a touch of humor. A unique and refreshing take on search engine optimization and on the search marketing industry itself. Episodes often include interviews with the greatest minds in the SEO industry. Episodes are a little over an hour long.
24. SEO 101
Touted as an introductory course on SEO, this podcast is geared towards beginners, but they do cover a lot of current search engine news, updates, and strategies that will be interesting to more advanced SEOs. Episodes are usually about 35 minutes long.
25. Frugal SEO
Hosted by: Nicolás Forero
A recent addition, this podcast offers bite-sized episodes that offer quick tips on a specific SEO topic. Content is focused on specific tactics and seems to be geared more towards a beginner audience. Most episodes are about 10 minutes long.
Bonus: 17 Great Non-SEO Marketing Podcasts Worth Checking Out
These podcasts don’t focus on SEO like the top 25 list, but they offer great content about various marketing topics. Some offer high-level marketing discussions and interviews. Others are more focused on a specific sub-set of marketing. All of them pack a punch with useful tips and ideas to improve your marketing.
- Marketing School
- Marketing Geeks
- Duct Tape Marketing
- Growth Experts
- Social Media Marketing
- The Paid Search Podcast
- Perpetual Traffic
- The DigitalMarketer Podcast
- Online Marketing Made Easy
- Linkedin Ads Show
- Marketing Over Coffee
- Social Pros Podcast
- Copyblogger FM
- B2B Growth
- State of Demand Gen
- MarTech Podcast